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PL Enterprise Challenge kicks off Thursday

The Premier League Enterprise Challenge is back in Swansea this Thursday with local schools competing to win the chance to represent the Swans in the regional heats.

Year 10 pupils from Llangatwg Community School, Ysgol Maesteg School and Pentrehafod School will arrive at the Liberty on Thursday 8th December to go head to head in the local heat of the PL Enterprise Challenge.

Pitching to a panel made up of Leigh Dineen, Chris Pearlman, Sue McCarthy and Huw Cooze, the pupils will present their business plans to fulfil the brief set by Premier League Executive Chairman, Richard Scudamore.

This season’s Challenge sees schools look to create a strategy to increase their respective Club’s international fan base and its income streams specifically from the USA, with the winner of the local heat progressing to the Play-Offs.

Last year saw the Swans enter the Challenge for the first time with a team from Pentrehafod reaching the Final that was ultimately won by Manchester United.

“The teams have all worked incredibly hard to get to this point in the competition and should all be congratulated on their efforts so far,” said our PL Enterprise Co-ordinator, Graham Smith. “I’m sure we will see them deliver some excellent presentations on Thursday night, and that the competition will be fierce!”

In addition to the panel, the teams will be treated on the night by a visit from Swansea East MP, Carolyn Harris who is heading back from Westminster to meet the pupils and give them advice before they take to the stage.

To find out more about PL Enterprise, please email

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