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Trust enters PL Enterprise Challenge for first time

The Community Trust’s PL Enterprise project will this year enter the Premier League Enterprise Challenge for the first time.

Run in partnership with Sport Relief, the competition was introduced in 2009 and since then, over 8,000 young people aged between 13 and 17 have taken part in the programme which uses business models of professional football clubs to deliver enterprise education.

This season however, is the first time a school representing the Swans will be going for the title after inviting schools from the Swansea, NPT and Bridgend areas to enter to represent the Club in the national Dragon Den’s style competition.

“For the first time, we are entering this year’s Premier League Enterprise Challenge,” said Graham Smith, the project’s Co-ordinator. “It is a competition for young people in years 9 and 10, and 28 other clubs are involved.”

“Pupils are set a business challenge by the Premier League’s Executive Chairman, Richard Scudamore, which they then have to write a business bid in response to on behalf of the clubs they are representing,” he continued.

This year’s challenge tasks pupils with developing a marketing strategy that encourages attending fans to spend more time at the stadium on match days, including commercial opportunities that this could generate.

Each club will have one entry representing it, which will be chosen at a local heat, followed by a regional event before heading to a final in London in March 2016.

Competing in the local heat – judged by representatives of the Club and the local business community – are teams from Llangatwg Community School, Pentrehafod School and Maesteg Comprehensive. The heat will be held on Wednesday 25th November at the Liberty Stadium and will see one team chosen to commence to the next round, so stay tuned to find out how the teams get on.

For more information about our PL Enterprise project, please contact its Co-ordinator Graham on,

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