Premier League Kicks
PL Kicks began as a pilot project in London between the Premier League and the Metropolitan Police in 2006, with the aim of using football to bring communities together and engage with young people.
The vision was to “build safer, stronger, more respectful communities through the development of young peoples’ potential,” getting to youngsters who had previously proven difficult to reach and guiding them towards a range of healthy and constructive activities.
The Premier League Kicks project aims to engage with young people aged between 12-19 and mainly delivers football sessions but it does also offer a wide range of other sporting activities, which has allowed us to create links in other sports such as netball. By establishing this link, we have started to deliver regular netball sessions in the Neath Port Talbot area. The project also looks to deliver after school football sessions to help encourage young people to participate in sporting activity, all free of charge.
Since it first started, the Swansea City Kicks project has grown and we now deliver sessions across Swansea, Neath Port Talbot, Bridgend and Carmarthenshire, with the view to deliver the project in more areas across Wales to help keep young people fit and active giving the young participants the chance to improve and learn basic football and sport skills.
As well as working within schools, the kicks project works with youth clubs across the Swansea and Neath Port Talbot area delivering sport sessions to young participants who wouldn’t normally participate in sport outside of school. We also have a close partnership with organisations such as WGCADA and the Youth Offending Team, where we look to deliver sessions to help young people who are recovering from drug and alcohol problems.
We also have other partnerships such as with the South Wales Police and Mid and West Wales Fire Service, where we work closely together to help reduce crime rates of young people in the areas of Swansea and Neath Port Talbot.
As well as running football and sports sessions, we run various tournaments and competitions, such as our girls 5-a-side football league, which we set up to encourage girls between the ages of 13-16 to participate in football and to play with their friends in a competitive atmosphere to hopefully encourage them to join a local side or to participate in more sports outside of school.
Additionally, the Kicks project runs a boys 5-a-side league partnered with Game on Wales to allow our participants in schools and youth clubs to participate together in a completive atmosphere to help encourage them to participate in sport further.
These links have allowed us to gain a good foundation of volunteers who help us to deliver and support, which has thus allowed us to give young people and volunteers the opportunity to gain different qualifications through the Kicks project, such as; FAW Football Leaders Award, First Aid, child welfare, and other sporting leadership awards.
If you wanted to get involved or find out more information, please contact our PL Kicks Co-ordinator, Ian Owen:
Player Ambassador: Angel Rangel